The Pulse of Productization

A collection of news, insights, and product leaders we admire

FEARLESS Book - Sneak Peek!

Anyone who has been on a Zoom call with me could easily guess that I’m a big soccer fan by observing the dozens of soccer scarves from around the world that hang on my wall. As someone rooting for the success of US Soccer players, April and May can be very stressful times when the fate (both pride and financial fortunes) of clubs and players hangs in the balance based on the performance of the last few games of the European season (e.g. will Leeds United and their 3 American players avoid relegation?). If these final weeks of the season are stressful for fans, they are orders of magnitude more stressful for the players and coaches.

Fearless: How to Transform a Services Culture and Successfully Productize
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