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The Ultimate Guide to Turning Professional Services into Scalable Products

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“It takes a lot of courage to show your dreams to someone else.”
― Erma Bombeck

Sneak Peek At New Book For Professional Services Firms: PRODUCTIZE

Productize: The Ultimate Guide to Turning Professional Services into Scalable Products

When the world shut down a year ago, business began to slow for many professional services firms. For many, the slowdown created an opportunity – or urgent need – to try to productize their services as a strategy to grow scalably, improve valuations, and fend off new digital-first competitors.

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7 Ways To Create An Innovation-Friendly Culture

Organizations that struggle with new product innovation typically don’t fail because their leader isn’t a visionary. It’s not that the team isn't creative or smart. It's because, as humans, we favor routine. Innovation takes most of us outside our comfort zones and often requires new skills and behavior change. 

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The Top 7 Product Innovation Mistakes to Avoid in 2021

For better or for worse, 2020 has shown us how important innovation is as a core competency. Most organizations have had to engage in some type of new product innovation—whether that be creating entirely new products or features to meet more urgent customer needs or innovating existing products to be delivered virtually. 
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Need Your Team to Innovate Faster and Take Action? Try These Easy Tactics.

Many times, big problems are solved with small tactics. For example, my phone chargers frequently frey at the connectors. However, a small tactic – covering the connector with the spring from inside of a pen – can prevent the frey. One broken pen saves me hundreds in new charging cords. 

I spend a lot of time running Design Sprints for our clients.
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Design Sprints for B2B Companies

What do Slack, IBM, McKinsey, Stanford, the City of Chicago, and the National Gallery of Art have in common? They all solved urgent and expensive problems using Design Sprints - a unique process for quickly solving our customers’ urgent and expensive problems through ideation, prototyping, and testing. 
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